FERCAM Design Contest 2026: new international horizons

The theme for the 2026 edition focuses on FERCAM’s international expansion, interpreted as an encounter between cultures, perspectives and new horizons. The concept invites participants to represent the company’s growth not only as the development of new routes and markets, but also as an opportunity to connect territories and people.

Over time, FERCAM trucks have become a distinctive presence on European roads for many motorists. The drawings featured on the back of the vehicles have helped strengthen the brand’s visual identity, turning the fleet into an expressive space that attracts attention and tells stories through images.

With the 2026 Design Contest, FERCAM once again highlights the link between logistics and creativity, promoting drawing as a universal language capable of overcoming linguistic and generational barriers. For the first time, the initiative is open to people of all ages and from any geographical background, reflecting the company’s commitment to dialogue with the communities in which it operates and to a vision of logistics as a tool for connecting people as well as markets.

This year’s theme encourages participants to interpret the international expansion of FERCAM, a family-owned company founded in Italy more than 75 years ago, as an openness toward what is new and yet to be discovered: a journey made of relationships, exchanges and dialogue between different cultures. Participants are invited to translate this vision into a graphic artwork that expresses their personal perspective on today’s world and on the value of connection.